97: Demystifying Google Ads for Coworking Spaces

On this episode, marketing expert Kevin Whelan goes deep with us on Google Ads for coworking spaces. We cover:

  • Should you use Google Ads

  • The three key benefits to Google Ads vs. other forms of marketing

  • An overview on Google Ads and how they work

  • How to create a budget for your ad spend

  • Why you need to hire Google Ads specialists (and not do it yourself)

  • How to optimize your website for conversions

  • How to measure your results and track return on investment

Resources mentioned in this episode:

Kevin’s coworking marketing site and newsletter

Kevin’s main website

Coworking Startup School

Kevin Whelan on LinkedIn



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Jamie Russo