116: Case Study: What We can Learn from the Downfall of a Membership-Based, Local Business

In a membership-based business, each month we win new members and lose others. Our business model relies on a systematic sales and marketing approach that drives net positive membership growth each month. In this episode, we analyze a local, membership-based, community-focused business that, despite it's strong, engaged community, is losing money each month. I walk through their situation and what we can learn to better manage our coworking businesses.

If you enjoyed the podcast, please leave us a review on iTunes. It’s the best way to help others find our content!

Lastly, don’t forget to subscribe to our podcast on iTunes or Stitcher to get automatic updates!

Jamie Russo